Thursday, October 30, 2014

1780 by SariSari: showcases undiscovered gems around the country

The ever-growing technology has made people's lives more convenient. Such as shopping, people can now easily browse and buy the things they want without the hassle of going out of their home.

Sari-sari stores have long been a fixture of the everyday lives of Filipinos, providing a hub for communal interaction between customers and merchants, as well as among consumers. It is easily one of the Philippines’ most important spaces, contributing to the economic as well as the social wellbeing of a community, and ingraining itself into the Filipino consciousness. This is where the e-commerce hub, Sari-Sari was SimpleSoft CEO Erneil DyLim named his project after the iconic Filipino one-stop-shop.

Sari-Sari is a platform where a variety of products can be found.  It aims to reach out to small-time business enterprises and undiscovered gems around the country, DyLim sought to provide another platform where these microentrepreneurs have an avenue to commoditize their products on a grander scale. With this idea in mind, a new project was born. Championing merchant empowerment and sustainable economic growth, 1780 by SariSari brings focus and creates demand for Philippine heritage products that have yet to make an impact in the market, highlighting the sheer variety of regional delicacies and crafts available in the Philippines and making these products easily accessible for Filipino families across the country.
1780 by SariSari attempts to empower each of its innovative and enterprising merchants by giving their customers the opportunity to fully grasp the history and tradition at the heart of each painstakingly handcrafted product. By highlighting the best that the Philippines has to offer in terms of gastronomy and craftsmanship, 1780 by SariSari looks forward to contributing to the economic growth of the whole country.

Discovering stories across the archipelago, 1780 brings in products such as non-traditional pili snacks from Bicol and Samar; fruit sauces, fruit jams, and fruit wines from around Visayas and Mindanao; and hand-crafted cloths and bags made of native materials. 

Jackfruit Marmalade
Using jackfruit, which is readily available year-round, FORWARD (the Federation of Rurban Women’s Association for Reform and Development) joined the Plant Now Pay Later program which allows them to plant the fruits with resources from the government, which they can pay back after the harvest season.

Marbell Bell Pepper Sauce
Marbell’s Bell Pepper Sauce uses ingredients that can be found locally, such as coconut sugar, brown sugar, onions, garlic, salt, powdered black pepper, and Native Philippine chili; it also includes vinegar that the company personally ferments for 2-6 months in their kitchen.

Mommy Juling’s Atchara
Mommy Juling’s atchara products are freshly made, with the production process leading up to packaging taking only 2 days, so that each package retains the crunchy flavor that Mommy Juling’s is known for. 

CT South Tropic Fruit Wines
Using fruits fresh from the farms in Mindanao, South Tropic’s wines carries a variety of wine flavors including: mangosteen, passion fruit, durian, jackfruit, pineapple, and dragon fruit, among others.

Kablon Farms
Kablon Farms sells chocolates that are made with cacao grown under the canopy of fruits and flowers on the company’s plantation that gives one a taste of home-grown favorites such as dark chocolate and spicy dark chocolate.

Paniya Clutches
Paniya Clutches uses local materials like buntal (palm tree) straw and acacia wood to make beautiful, one-of-a-kind clutches as part of their high-end fashionable products using native Philippine materials and proudly crafted by Filipinos

Banigs by the Badjaos of Zamboanga
Banigs by the Badjaos of Zamboanga are not as simple as they appear: it can take anywhere from one to three months to produce a single mat, with more intricate and complicated designs and colors taking longer to make.

Josephine’s Jewelry
The designs of Josephine’s Jewelry are one-of-a-kind pieces from materials sourced from across the Philippines, using a variety of metals such as silver and gold, and jewels (such as topaz, opal, or even diamonds). 


1780 by SariSari is a sub-portal to e-commerce site SariSariStore.Com. Visit their main portal at, or check their facebook page at to see more of the featured products that are available online. 


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